The goal of the Director of e-Commerce and CRM is to strategically maximize the exposure of our properties across all online distribution and communication channels to ensure increased room revenues, decreased operational costs, and optimal return on investment. The Director of e-Commerce will lead the strategy for guest communications, e-marketing efforts, and database marketing to: ensure brand consistency; enhance the guest experience; and drive incremental revenues by optimizing merchandising and upsell opportunities for the division while increasing Hard Rock Rewards membership.
LEADERSHIP & EXECUTION
LEARNING & APPLYING EXPERTISE
This job description reflects management’s assignment of essential functions, it does not prescribe or restrict the tasks that may be assigned.
MINIMUM (EDUCATION, EXPERIENCE, ATTRIBUTES & TRAVEL)
SKILLS (LANGUAGE, MATHEMATICAL, TECHNICAL & REASONING)